3/28/2023 0 Comments Opwnstemon twizzle purple seed![]() Impressed by van der Voort's breeding successes, Irma Jansen, a many-year seed business veteran, recently joined the team. Seed is cleaned and packaged in the facility that also houses the company's office. They grow and test a large variety of flowers in a colorful trial garden not far from the production facility. He started the breeding program in 1997, and his wife, Ingrid, joined him at the business after a couple of years. ![]() Breeding flower varieties with the home gardener is mind is a "team effort, not a one-man show," he notes. Tall stems covered in small scarlet, bell like flowers adding height to borders as they gently sway in the breeze, attracting beneficial insects. In 1996 the opportunity arose, and he bought the 120 year old seed business. Penstemon Barbatus Twizzle Scarlet Description Bred to be first year flowering, yet still resembling the elegance of the wild penstemon. "I always wanted to have my own company," he said. Rob van der Voort began his career in the nursery business growing trees and perennial flowers. Verbena bonariensis 'Vanity' was recently recognized as a 2023 All America Selections (AAS) National Winner as well. Many have been awarded Fleuroselect Gold Medal and Fleuroselect Novelty awards. has made a big name for itself by releasing hundreds of innovative flower varieties, sold around the world. When Rob van der Voort purchased the wholesale seed company in 1996, he began switching its primary focus to flowers. was founded in 1876, and in the early days vegetable seeds for local growers made up the majority of the business. Head-turning windmills and canals, tree nurseries, and fields of flowers abound in this region, which is known for being Europe's oldest and best tree growing region. is located in Hazerswoude-Dorp, a village in the west of the Netherlands.
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